The City's Transportation Division's goal is to make Ventura a better place through improving the transportation network by identifying, developing, and maintaining practical, environmentally sound, economical, and innovative solutions that are responsive to the needs of all travel modes, so that people, goods, and services can move safely and efficiently, while protecting and enhancing the quality of life for all citizens in the City.
Our specific objectives include planning, implementing, monitoring, and maintaining the City's street network, transit system, bikeway, and pedestrian facilities, parking, and demand management programs as directed by the City Council and stated in the City's General Plan. The key element in achieving the goals and objectives of the division is collaboration with other departments and divisions within the City as well as our community stakeholders.
The major functional areas within the division are:
- Bicycle and Pedestrian Safety Programs
- Parking Management
- Public Transit Service Coordination
- Roadway Pavement and Sidewalk Maintenance
- Traffic Engineering
- Traffic Signal, Street Lighting, and Signage Maintenance
- Transportation Improvement Projects
- Transportation Planning
The City participates annually in Rideshare Week during the month of October and supports Rideshare all year long. Find out more from GoVentura; you’re just steps away from saving money, reducing stress, and taking the hassle out of getting to work.
City-Wide Daily Traffic Count Data
The City no longer conducts city-wide daily traffic counts. The most recent city-wide daily traffic count (PDF) was taken in 2007; a copy of the map is shown.
Radar Speed Feedback Sign Data
The city has installed 23 radar speed feedback signs throughout the City. Radar speed signs, also known as driver feedback signs or radar speed displays, are devices designed to slow speeders down by alerting them of their speed. They are being used across the country, and around the world, because they are effective at slowing speeding drivers down. Explore the Prevailing Speed and Average Daily Traffic Volume map.
Rectangular Rapid Flashing Beacons (RRFBs)
Rectangular Rapid Flashing Beacons (RRFBs) are traffic control devices designed to improve pedestrian safety at crosswalks and intersections. They consist of high-intensity LED lights that flash in a distinct pattern to alert drivers to the presence of pedestrians who are about to cross the road or are already in the crosswalk. Explore the RRFB map.
Active Transportation Statistics
The Active Transportation Stats dashboard provides an inventory of our sidewalks, access ramps, and bike facilities. It also provides insight into where we are prioritizing future work on a near, medium, and long-term basis. Explore the Active Transportation Statistics map.
The Bike Counts dashboard provides daily averages and monthly totals for locations throughout the city where we have data collection devices installed in bike lanes. These devices use inductive loops, which are wire coils embedded in the ground that detect the presence of a metallic object, such as a bicycle. When a bike passes over the loop, it creates a change in the electromagnetic field, registering a count. Explore the Bike Counts map.