4th of July Street Fair & Pushem-Pullem Parade

Three people with bikes decorated in red, white, and blue for 4th of July.

Ventura Police Officers on motorcycles lead the parade down Main Street.

Ventura's 4th of July Street Fair and Pushem-Pullem Parade is right around the corner!

Join us for the City of Ventura’s 46th annual 4th of July Street Fair & Pushem-Pullem Parade on Tuesday, July 4, 2023, from 10 am - 4 pm in Ventura's Downtown District. This year's theme is "Celebration by the Sea!"

This year's event will feature an artisan street fair with over 100 vendors, car exhibit, food trucks, public art display, live entertainment, and more. Attendees will also be able to enjoy many of Downtown's local shops and outdoor dining as part of Main Street Moves.

A jewelry and clothing vendor speaking with a customer.

Vendor Guidelines & Applications 

Vendor applications for the 2023 Street Fair are now open! We are looking for Artist/Handmade Craft Vendors, Food Vendors, and Non-Profit Vendors. Vendor applications will be accepted beginning Wednesday, February 1, 2023, through Monday, April 3, 2023, before 5 pm PST.  

Food Vendor Note: 

  • We only accept food vendor applications for Temporary Food Facility (TFF) Type 2 and Mobile Food Facility (MFF) vendors. 
  • No Temporary Food Facility (TFF) Type 1 vendors will be accepted. 
  • All food vendors must have annual TFF/MFF permits with Ventura County Environmental Health.

Sponsorship Opportunities 

Sponsorship opportunities are now available for the 2023 4th of July Street Fair. This annual event gathers over 10,000 attendees, providing your business or organization broad exposure to the public.  

If interested, please complete the Sponsorship Opportunities Form and return it to Recreation Coordinator Allyson DesBaillets at [email protected] or City Hall, Room 226, 501 Poli Street, Ventura, CA 93001.

Two volunteers taking photos at the 4th of July Street Fair.

Event Volunteer Signups

We are looking to fill a variety of event-related volunteer opportunities, including but not limited to:  

  • Safety Zone Monitors  
  • Barricade/Traffic Control Safety Monitors  
  • Event Cleanliness Patrol  
  • Event Setup and Breakdown Support  
  • And more!  

Sign up now and help us provide an incredible event to the community!

Three musicians playing on stage in downtown Ventura.

Entertainment Opportunities 

Performers and entertainment are scheduled and facilitated by the City's event partner, Downtown Ventura Partners (DVP). 

If you are a musician or entertainer interested in participating in this year's event, please contact DVP at: [email protected]

Don't wait, spots are limited!